IMO the guy in the video actually describes things quite well:
electrons will "push eachother" forward, this happens not as they push themself "physicially" but the electromagnetic field around each electron will push the next one away (just think of magnets here, since all electrons have the same charge/pole)
Now ... the thing that seems to matter with speed of electroncs flowing is how fast the electromagnetic field around each electron will "travel" with the electron itself, the medium around the cable does change the propagation of the electromagnetic field, since air is a great isolator it does not have much effect on the electromagnet field and therefore lets it propagate more easly, electricity (or the electromagnetic field) will travel faster trough air than trough water (or other materials, like used in cable construction)
If we spin this theory a little further, there is probably also an effect of different conductors near by since the electromagnetic fields will also influence eachother
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Overall changes are minor, and most of the time you cant "really" control things i think or just to some degree.....
but im unsure and interested in what happens if you have a lot of wire going trough the ground (your typical power grid in the city and in your home inside the walls, atleast if we dont speak of typical high voltage lines) slowing electron flow actually down and then have one meter of cable at the end with a more preferable "electron speed characteristic" , will this act as a kind of theoretical "capacitor/buffer" to some degree before the device? i guess this theory would actually mean it would be preferably to use LONGER wires after your power socket, since these would "buffer" more electrons for current spikes
tho my guess is to really look at things you have to look also at the whole loop...